TouchBistro Launches Marketing and CRM Platform to Help Restaurants Generate Repeat Business –

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TouchBistro Marketing is an integrated point-of-sale platform to automate personalized promotions

TORONTO AND NEW YORK–(BUSINESS WIRE)–#CRMTouchBistro today announced the launch of Touch Bistro Marketing, a comprehensive marketing and customer relationship management (CRM) platform that connects restaurants with their customers and drives repeat visits by helping operators automate personalized marketing campaigns and promotions. TouchBistro Marketing seamlessly integrates with the TouchBistro restaurant management platform which includes point of sale, payments, loyalty, online ordering, reservations and more.

TouchBistro Marketing allows restaurateurs to put their marketing on autopilot. Restaurant owners can segment restaurant data using the integrated CRM platform, automate marketing campaigns with personalized promotions that can be redeemed on-site or via online ordering, collect customer feedback and create their own app Personalized website. With TouchBistro Marketing, restaurants can deepen their customer relationships by delivering the right message to the right customer at the right time, while increasing repeat visits and revenue.

“Using TouchBistro Marketing, we send a standard reward to all of our customers for their birthday month and it’s automatically generated. We send them five free deliveries during the month. There is also a time limit on the offer, which has resulted in more frequent orders,” says Marco Ramirez, owner of Esmeralda’s 2.0 The Best Mexican Restaurant In Eureka. The restaurant was one of the first users and testers of TouchBistro Marketing before its official launch. “I also look at their purchase history to see what they’ve ordered most often and send them a personalized promotion that’s uniquely relevant to them.”

Promotions can be easily customized in TouchBistro Marketing to increase customer engagement. Welcome emails for new customers, promotions that drive traffic on certain days and times, campaigns to increase sales of specific items, and updates on optional add-ons to increase product size. checks are among the many examples of marketing campaigns that can be automated.

“Because TouchBistro Marketing and Loyalty are automatically integrated, it’s easy to send the right personalized promotion to our customers at the right time,” says Ramirez. “Thanks to our campaigns, customers have increased their average ticket size by up to 30%. Some customers have even doubled their frequency of visits.

By using TouchBistro Marketing, a restaurant owner can:

  • Increase profit margins: Expand the regular customer base, which is the restaurant’s source of income.
  • Improve customer loyalty: With scalable tools, there’s no need to invest a lot of time or money to create marketing campaigns that keep customers engaged.
  • Increase brand awareness: Keep the restaurant top of mind when customers are faced with an overwhelming number of options.
  • Improve operational efficiency: Automate marketing campaigns and eliminate the tedious and frustrating administrative process of manually defining difficult-to-monitor and evaluate marketing promotions.
  • Improve marketing program performance: It can be difficult for restaurants to know what marketing resonates with their audience and make data-driven decisions without detailed reporting. TouchBistro Marketing generates reports that show which marketing activities are getting results.

“With the addition of TouchBistro Marketing, TouchBistro’s comprehensive and integrated restaurant management platform provides all the tools restaurant owners need to keep their business successful. Automated marketing tools help restaurateurs improve customer engagement by generating repeat visits and turning new visitors into loyal customers,” says Samir Zabaneh, CEO of TouchBistro. “It’s incredibly gratifying to know that restaurant owners are improving the efficiency of their dining and dining operations while increasing revenue and profit margins by using TouchBistro.”

Availablity

TouchBistro Marketing is available for purchase through a TouchBistro Sales Representative by calling 1-855-363-5252 or visiting www.touchbistro.com/marketing to book a demo.

About Touch Bistro

TouchBistro is an all-in-one POS and restaurant management system that makes running a restaurant easy. TouchBistro is designed to meet the unique needs of the restaurant industry, helping restaurant owners streamline and simplify their operations with the most essential hospitality, back-office and customer engagement solutions on one platform. powerful form. TouchBistro is fast, reliable, and easy to use, and has all the features restaurant owners need to increase sales, deliver great customer experiences, and save time and money. By combining innovative restaurant technology with an unparalleled dedication to customer service and success, TouchBistro has powered more than 29,000 restaurants in more than 100 countries and is a global leader changing the way restaurant owners do business. For more information about TouchBistro, visit www.touchbistro.com.

contacts

Media
Kari Sage

Boulevard Public Relations (for TouchBistro)

kari@boulevardpr.com
818.588.8074

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