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There are a lot of smart, talented, and hard-working people in the fast food industry. However, low pay and harsh working conditions can lead to unenthusiastic employees, a lack of attention to detail, and ultimately orders that don’t meet customer demand.
Incorrect orders can quickly ruin a customer-business relationship. With staffing issues in fast food, many businesses are considering alternatives to keep their operations running smoothly and profitably while reducing friction with consumers. Their analysis could point them in the same direction that some large foodservice companies are already exploring: installing a fleet of shiny new robots behind their counters.
If that sounds more like science fiction than fact, you probably haven’t kept up with the growth as a leader in the robotic kitchen space. The Los Angeles-based company is refining a range of programmable robots capable of handling essential tasks on a food service production line. This comes at a crucial time, as many companies are facing profit margins shrinking to 3-5%.
So instead of chasing an armada of employees, franchises have already started to unfold. This synthesis of AI-driven robotics, machine learning, and data analytics can grill, fry, and, as the name suggests, flip orders for an entire restaurant, all at once.
The versatile bot has made inroads in the industry over the past five years, leading to new partnerships that have significantly expanded Miso’s footprint. For example, White Castle was so pleased with the results of its pilot program that it hired Miso to install up to 100 additional Flippy systems in restaurants nationwide. Meanwhile, more and more Flippy orders are coming into Miso’s queue. includes Inspire Brands, parent of Buffalo Wild Wings, so you might see a robot in wing service at a location near you. Additionally, Miso recently partnered with Jack in the Box, another industry titan with over 2,200 restaurants.
Miso suggests that Flippy can pick orders up to 20% faster than a human employee, which benefits franchise owners. The company also claims that Flippy can . Considering that the fast food industry spends over $70 billion per year on payroll, the implications of a fast, efficient, and cost-effective robot for order fulfillment become quite clear.
Between Miso Robotics’ growth and expansion plans and its revealing early results, it’s easy to see why investing early could be appealing to savvy entrepreneurs. The company is currently raising $40 million in crowdfunding, so assess its results and business model, then decide to join Miso as a ground investor.
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Miso Robotics is offering securities by way of an offering statement that has been qualified by the Securities and Exchange Commission under Level II of the A regulations. A copy of the final offering circular that forms part of the statement may be obtained from: